Your ads will appear along side or
above the results on Google search results pages for Google
Web search, Google Groups, and the Google Directory.
Additionally, your ads could appear on the search and content
sites and products in the Google Network. The Google Network
is the largest online advertising network available, reaching
over 80% of 30-day US Internet users. So you can be certain
that your ads reach your target audience with Google AdWords.
On search sites in the Google Network, your ads could appear
along side or above search results or as a part of a results
page a user navigates to through a site’s directory. Our
global search network includes the following:
Our extensive content network of high-quality consumer and
industry-specific websites and products, such as newsletters
(U.S. only) and email programs, includes:
Here are examples of what AdWords ads look like on Google's
content network. AdWords ads on the Miami Herald and other
sites are targeted to the actual content of the page that day.
In the screenshot below, you can see the ads are directly
relevant to NBA playoffs articles.
We also work with permission-based newsletter providers to
place AdWords ads targeted to the subject matter of
newsletters. The relevant ads shown below are at the end of an
iVillage newsletter about caring for the home.
Google's own Gmail displays AdWords ads. Here you can see that
the ads relate to the discussion in the email.
Ads for email are placed by Google computers using the same
automated process used to place relevant AdWords ads alongside
web pages and newsletters. If our automatic filters detect
that the topic of the email is sensitive, we don't show any
ads. This addition to our content network currently applies
only to English language ads targeted to 'U.S.,' 'Canada,' or
'All Regions.'
Richway
Technologies, Inc distributes your keyword text ads throughout
our vast distribution partner network of hundreds of
high-traffic websites—including large search engines such as
CNET’s Search.com, Excite, Webcrawler, MetaCrawler, Dogpile
and Microsoft Internet Explorer Autosearch. We also partner
with specialty sites serving niche markets in order to drive
the most targeted traffic to your website. In fact, each day
on the FindWhat.com network there are tens of millions of
searches initiated by Internet users.
We apply very
strict standards to our distribution partners to safeguard our
advertisers. Although rare, from time-to-time we find
unqualified or questionable activity. Should that happen, it
is addressed immediately and our advertisers, if they are
affected, are compensated accordingly. Every day we verify, by
automated and human processes, that the traffic being
delivered by our distribution partners and charged to our
advertisers is valid.
In that rare
event of fraudulent activity being charged to our advertisers,
we normally find it ourselves, but if any one of our
advertisers finds questionable traffic coming their way, we
will investigate on their behalf immediately.
We will always
strive and be dedicated to providing our advertisers with the
best and most qualified traffic possible. The better the
traffic, the more likely the conversion of that lead to a
sale. Translation: outstanding return on your advertising
investment.